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Content Marketing Essentials

Learn how to use content marketing effectively in your expertise-based business

Content marketing is the most effective way to build your business online. We teach you the essentials of what you need to know (and none of the fluff). 

Do you struggle to decide how much of your expertise to share with your audience and what to keep back for your paying clients? Does this dilemma get in the way of creating content for your business?

This course will help you draw up boundaries between what to give away in your content marketing, and what to keep back for your clients only.

  • You'll learn how to create a content marketing strategy that builds relationships to prepare people to work with you when they’re ready.
  • You'll also learn how to use design tools to create content marketing assets, like content upgrades (lead magnets) and mini-courses, that build a bridge for your audience to transition into your paying services. 
  • You'll gain confidence in using tech tools and systems to automate your content marketing processes, to make sure you have maximum time to be with your clients and build your business. 

At the end of this course you will be equipped to run an efficient content marketing program for your knowledge-based business. You’ll know how to make confident content decisions that create clear pathways that establish your expertise and align with what you offer, to bring more clients into your business.

EXPRESSIONS OF INTEREST WELCOME.
FOR YOUR EARLY BIRD SPECIAL OFFER PLEASE COMPLETE THE CONTACT FORM BELOW.

THIS COURSE IS FOR:

Consultants, coaches and educators looking for more confidence and clarity around your content marketing. 

Businesses who want to get more strategic in your content marketing efforts to build your audience and bring more clients in.

People who want to confidently share their expertise to help and support those on their learning journey, to prepare clients to work with you in your expertise-based business.
CONTENT MARKETING ESSENTIALS IS UNDER DEVELOPMENT AND WILL BE OPEN FOR ENROLLMENT OR WORKSHOP IN 2020.

Submit this form for your special early bird offer, and we'll keep you in the loop. Thank you.

Chloe King

Digital Content Trainer

Hi I'm Chloe, I’m a digital content trainer. I help new and established consultants, coaches and educators create confident content. I can take you from stuck and stressed to clear and confident with easy to understand content marketing strategies and creative skills training. So you can connect with your clients and grow your business presence online.

You're in safe and capable hands learning with me. I've facilitated over four thousand hours of adult learning in the classroom as a qualified trainer. I have a Graduate Diploma in Communication, a broad creative skill-set and a special interest in photography for social media. I bring you no-nonsense practical training designed for really busy professionals!

Course Curriculum

We're really excited to be bringing you this course in 2020. Make sure you don't miss out on your special early bird offer!
SUBMIT YOUR EXPRESSION OF INTEREST FORM ABOVE.